STRATEGY FIRST INSTITUTE

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ICM Single Subject Diploma in Public Relations

လုပ္ငန္းတစ္ခု၊ အဖြဲ႔ အစည္းတစ္ခုနဲ႔ ဆက္စပ္မႈရွိေသာ အစုအဖြဲ႔မ်ားႏွင့္ အျပန္အလွန္နားလည္မႈႏွင့္ ေကာင္းေသာ ဆက္ဆံေရးတည္ေဆာက္ျခင္းပညာရပ္ကိုု သင္ၾကားေပးမည့္သင္တန္း


Public Relations ဘာသာရပ္တြင္ သင္ၾကားမည့္ေခါင္းစဥ္မ်ားမွာ -


1. The Principles of Public Relations
2. PR Research & Monitoring Stakeholder Interests
3. Strategic PR
4. PR Planning
5. Internal PR
6. External Stakeholder Relations
7. CSR & Community Relations
8. Press Relations & News Media
9. Organizational Brand & Identity
10. Events & Experiences
11. Government Relations & Lobbying
12. Corporate Advertising
13. Crisis & Emergency PR
14. Financial & Investor PR
15. Marketing PR
16. PR in Digital Age: Social Media & Internet
17. Sponsorship
18. Evaluating PR Programs


Lecturer: U Aung Chit Khin (MBA, Nottingham, Dip M PG Dip M CIM,UK)


Program Fees - 420,000 kyat + ICM Exam & Registration Fees: 105 USD